This course is designed for a spectrum of hotel professionals and covers the core concepts included in most MBA programs worldwide—Strategy, Marketing, Management, and Finance—but with a specific focus on the Hotel Industry.
Learn how to execute a strategic plan for your hotel.
Learn how to execute a marketing plan for your hotel.
Design a service recovery system for dissatisfied guest.
Learn pricing techniques for the best customer value as well as for the best hotel value.
BENEFITS FOR YOUR ORGANIZATION
Enhanced capabilities and professionalism amongst senior managers.
Higher levels of guest satisfaction and loyalty leading to reduced customer complaints and Increased sales.
MODULES (35 HOURS)
Success strategies and leadership
Hotel customers and the concept of relationship marketing.